Jackanapes: Our First Year Results

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After our first year in business, we’ve certainly managed a lot. If you’ve been following our journey, it’s time for us to share Jackanapes’ first-year results! Overview Our expectations were hopefully to break even, which is exactly what happened. Becoming an overnight success is such a rarity, and managing the expectations of your first year […]

Jackanapes: A plan to grow sales on Amazon and Shopify

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Now we had our delicious products, our Amazon account and our killer content, it was time to press go on this little hot sauce business and start making sales. Look out world; Jackanapes is on the menu!   Social Media As we had already decided on which social media channels we were going to use, […]

Jackanapes: optimising our copy for Amazon

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Amazon SEO copy is an incredibly important factor when launching a business on the platform. 87% of customers believe product descriptions are very important when buying something on Amazon. Luckily, creating informative and memorable copy is something Brand Monkey has always excelled at. Jackanapes Amazon copy Having decided on a quirky, comedic tone of voice, […]

Jackanapes: Looks, labels and branding

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After nailing our product choices, securing our colour schemes, characters and logo, we were finally able to bring our brand to life. It was time to move on to designing our labels and honing our branding identity. Everyone says never judge a book by its cover. Let’s be honest…who really doesn’t make a decision on […]

Jackanapes wins big at the Taste of the West Awards 2024

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This week has been jam-packed with exciting news! We’ve been working hard for the last year building a new brand from scratch; Jackanapes. You may have seen us flashing our chilli products about online through Amazon, Shopify or social media. Well, as a little company with big dreams, we’ve stepped up our game. Jackanapes have […]

Starting a Business: The Birth of a Brand

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At Brand Monkey, we’ve been working with businesses for a long time. Whether they’re seasoned professionals or starting a business from scratch, we’ve helped turn their branding efforts into gold with our expertise and guidance. Our speciality is Amazon. Advertising, planning and effectively navigating the pain points so brands can promote their products successfully. It’s […]