Jackanapes: A plan to grow sales on Amazon and Shopify

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Now we had our delicious products, our Amazon account and our killer content, it was time to press go on this little hot sauce business and start making sales. Look out world; Jackanapes is on the menu!   Social Media As we had already decided on which social media channels we were going to use, […]

New AI feature for reviews on Amazon

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AI has proved to be a tumultuous feature in the news of late. It’s marmite effect has divided opinions with its development, use and influence within businesses. However, with our research into AI in marketing, we’ve discovered it’s not all bad. Instead of taking over the world Terminator style, it’s been used to improve customer […]

Another sneaky update to Amazon Vine

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Amazon like to surprise us sometimes with a sneaky update, conveniently forgetting to let the sellers know. They strike again with a big update to Amazon Vine. What’s the Amazon Vine programme? Amazon Vine allows businesses to submit their products to be sent out to trusted reviewers to get honest reviews written on their listings. […]